FISHER-PRICE TOY MUSEUM

In the midst of Covid when working through production was a major challenge, we still wanted to celebrate Fisher-Price’s 90th birthday. We came up with the Fisher-Price Toy Museum, which was so charming and nostalgic that even despite no paid media, SNL talked about it. From sell-through to individually uploading each of these mini exhibits, this was one of the most intensive projects I’ve worked on but well worth it. We didn’t just give people a walk down memory lane, this online museum came with a gift shop too, filled with goodies to memorialize their youthful years.